Job Title: CRM & Data Insight Lead
Location: Leeds, UK (Hybrid)
Salary: £36,000

Due to rapid growth within the business, we’re looking for an experienced CRM & Data Insight Lead to join our amazing team at The B2W Group! This is an exciting opportunity to join a fantastic organisation based in Manchester City Centre.

As the CRM & Data Insight Lead, you will take the lead in implementing and managing our CRM & Data Project, helping us to initialise, implement and create value by driving adoption, maximising it’s value to our strategy and sales goals. We see opportunity for this role to drive growth, provide evidence-based decisions and bring additional strategic focus to help us transform the lives of our learners.
You’ll work closely with colleagues across all teams, from helping IT, Sales, Finance, Leadership and Marketing colleagues to implement, adopt and use CRM & Data Insight to inform strategy and tactics, helping the business drive value.

Main Responsibilities
• Take a leadership role in positioning data at the heart of our decision-making processes and strategic planning.
• Ensure that insight gained from data analytics is presented back to stakeholders as strategic recommendations, and work with colleagues to understand how they can be implemented.
• Develop and maintain a suite of dashboard reports that are aligned to support business goals and the wider organisation’s strategic objectives, making sure the organisational and team KPIs are strategic, measurable, and crucially allow us to make good evidence-based decisions.
• Maintain an understanding of the wider CRM and related market to advise the organisation and colleagues on the best solutions for their needs, with overall responsibility for the processes, procedures, and data quality regarding the CRM.

The Ideal Candidate
• Proven experience working with MS Dynamics & Salesforce CRM in an outbound sales environment with associated tools (Lead Gen, Telephony, Outlook & Sales Navigator Integration tools).
• Experience of Data Organisation and Implementation across a group of companies, working with and managing technology partners across Data/CRM/Technology.
• The ability to produce business insights, data analytics, and reports, and use these to make recommendations to key stakeholders
• Excellent Data Manipulation & Presentation using multiple tools, inc. Excel, Access, PowerBI, CRM Reporting and PowerPoint.

Employee Benefits
• Salary between £36,000.
• 31 days annual leave (inclusive of bank holidays) + an additional birthday day off.
• The opportunity to buy up to 5 days additional annual leave.
• Free access to our Medicash healthcare plan.
• A complimentary B2W uniform.
• Employee of the month and yearly staff recognition awards.
• Summer and Christmas parties.
• Recognition of Grade 1 OTLAs.
• Continuing professional development opportunities.
• More importantly, working for an organisation that cares!

If this sounds like the right opportunity for you, please don’t hesitate to get in touch!

About The B2W Group
The B2W Group provide professional training, coaching and recruitment services to suit the needs of a range of employers and individuals. Founded in 2011, The B2W Group has trained and supported tens of thousands of people throughout the UK into a variety of businesses. All roles at B2W are subject to DBS Checks as part of our safer recruitment process and ongoing commitment to safeguarding all staff and learners in the business.